I’ve always been a fan of beer. What I’m not a fan of is the endless search for the perfect label. It’s hard to find one that perfectly represents your favorite brew and looks good on your fridge. That’s why I like to make my own custom beer labels! They’re easy to do, and you can have them ready in no time at all. If you want to know how to make the most out of your custom beer labels, keep reading:
Add Your Logo
You can add your logo to the custom beer labels of your brand. Here is how you should do it:
Your logo shouldn’t be too small or complicated, as that will make it hard to read and may cause confusion among consumers. Make sure that the font used for your logo is big enough so that people can easily see what it says, but not so big that they don’t want their beer label to take up any more space than necessary.
Try placing your logo in the center of the label if possible—this ensures that it catches people’s attention when they look at its side view, which is when most people tend to see a beer bottle or can before putting them down on a table or shelf.
Keep Your Personal Preferences in Mind
The first step to creating custom beer labels is determining what type of font and colors you’d like to use. It is important that the label design you select matches the look and feel of your brand.
If your brewery has a rustic, country-themed brand, you might want to choose a font that evokes this aesthetic; for example, keep it simple with a serif font (like Times New Roman) or opt for a script that looks hand-written. If your brewery has an urban vibe, try using sans serif or display fonts such as Cooper Black or Gill Sans MT Condensed Extra Bold.
You should also consider how readable each font choice will be on the bottle label when printed at small sizes—this is especially important if there are many words on the label itself!
Make It Eye-Catching
When it comes to custom beer labels, you want people to notice your bottles. You want them to snatch it up and take a sip before anyone else can get their paws on it. To do that, make sure the design of your label is easy to read and see from a distance.
Use bright colours like reds, blues, greens and yellows; these are considered attention-grabbing by most people.
Make sure the design is large enough so that no one has problems reading it (this usually means having a font size of at least 3 inches)
If you have an illustration or picture on the label, use something very simple like a cartoon character or icon with big features; otherwise, keep everything else minimalistic so that people don’t get confused by too many details in one place.
Give Clear Instructions to the Label Maker
When you are ready to choose a label maker, it’s important that you keep in mind the following:
Make sure they understand your needs. It’s very important that the label maker understands what type of beer you are serving, whether it be porter or ale, and if the label is going to be on bottles or cans. They also need to know what kind of audience (age range) will be seeing the labels. Not all beers sell well with younger audiences, and not all beers sell well with older audiences. You want your brand image to fit perfectly within this demographic, so make sure you choose a designer who will help create something unique for your business based on these factors!
Make sure they understand your budget. While customizing beer labels might seem like just another expense added to an already expensive business venture, this is actually an excellent way to promote yourself and build brand recognition at no additional cost other than whatever fee may be charged by these designers (which we’ll talk about later). A good designer can get creative when it comes time to create new designs for their clients – especially when there is money involved!
Conclusion
Ultimately, it’s up to you what kind of labels you want and how much money you want to spend on them. But if we could recommend one thing? Take the time to assess your options and choose a label maker with a proven track record.
